Many in the ecommerce world are used to having pre-built integrations between their ecommerce platform and their favorite email service provider or marketing communications platform. But what if you are on an ecommerce platform that has no integration?
Continue reading “Bridging The Gap Between Klaviyo and Custom Platforms”
Published: Posted on July 28, 2020
eCommerce is a modern and effective way to engage in the retail and wholesale business, but where there’s $$$, fraudsters who want to get a piece of the action won’t be far behind.
We are excited to announce that Best Worlds has won the Magento Innovations Lab Award for 2019 for the Advanced A/B Tests extension and technology.
Continue reading “Best Worlds Wins Magento/Adobe Innovations Lab Award for 2019”
Sending PII (personally identifiable information) to Google Analytics, Adwords or Remarketing can get your Google account suspended. A common scenario is for an email address to be passed in the query string by a CRM or Email Service Provider. But what if you need that to happen for business reasons, so it’s not an option to suppress the inclusion of that data getting passed in to your website?
Continue reading “Removing PII from Google Adwords and Remarketing using Google Tag Manager”